7 Best Retail Store Promotions
1. Customized Communication
Showing your appreciation for customer’s loyalty is an absolute necessity and an ever increasing number of customers anticipate customized offers. Use your POS system to pull buying history from your customers and send out promotions. For example, if a customer steps in several times in a month to buy shoes, send them a coupon off their next shoe buy.
2. Customer Loyalty
Consider building your loyalty program through social media and even SMS. Run different promotions on each stage since a few customers will pick in to more than one stage. This is an extraordinary method to build your lists. It`s also great to give customers an option on the best way to be reached. It indicates you care about how they need to receive communication.
3. Markdowns and Bundles
Marking down stock before the season/trends end is well known among retail location promotions. Pull data from your POS to check whether there are any moderate moving things on your racks. Move that stock off the path for the new stock coming in. Consider matching slow moving stock with popular products in a package with a value that is preferred together than separated.
4. Customer Displays
Take your promotions to another level with creative window displays. Use the seasons as your motivation and move that stock! A fall scene is ideal for displaying coats, boots, sweaters, and the sky is the limit from there! It can help place people in the mood for fall climate and advise them that it`s a great opportunity to consider changing out their wardrobe.
An event that brings a unique customer experience can help draw a group and get more sales. An effective occasion can bring back repeat customers. Consider 1 or 2 events per year and make them a tradition. You`ll see that customers will begin to anticipate them if you do it right, and treat them right as well!
6. Social Media
Many organizations use social media to get the word out about items, products, events and more. Use your social media to do something other than advertise. Offer some benefits to your customers. For instance, demonstrate to them the fall patterns with regards to wearing scarves. In another post talk about the "in" colors and keep in mind to showcase the items you have in those colors. Social media is likewise an incredible place to draw in with your demographic, and give extraordinary customer benefit!
7. Community Support
Sell local products so that you can, and bolster your locale by making a donation or partnering with a great charity in your local area. Demonstrating you care enables people to feel your heart toward the place where they live. It can make them like purchasing from your store.