Website Design for London Small Businesses

For most London customers, your website is the first thing they see. They check your menu before booking, your opening hours before walking over and your reviews before calling. If the site is slow, out of date or awkward on a phone, many of them will simply pick the next result. A good small business website does not need to be complicated. It needs to load fast, look professional and make it easy to get in touch or buy.

Websites built around how your customers act

We design websites for small and medium businesses, with a particular focus on the sectors we know well from our EPOS work: restaurants, takeaways, cafes, bars, retail shops, convenience stores and salons. That experience shapes what we build.

• Mobile first. Every site is fully responsive, because most local searches happen on phones.
• One-tap contact. Click-to-call, WhatsApp links and contact forms are built in.
• Clear information. Opening hours, location, menus, services and prices where people expect to find them.
• SEO-ready structure. Proper headings, page titles, image optimisation and a sitemap so search engines can understand your site.
• Fast loading. Optimised images and speed checks, because slow sites lose visitors.

Our website packages

We offer three fixed packages, so you know what you are getting before you start. Full details and current prices are on our websites page.

Starter

For businesses that need a professional presence quickly. Up to 4 pages on a customised template design, mobile responsive, with a contact form, click-to-call and WhatsApp link, basic SEO setup and image optimisation. Includes one revision round, a handover guide and 14 days of post-launch technical support.

Professional

Our most popular option for growing businesses. Up to 8 pages with a bespoke design, multiple contact forms, SEO and sitemap setup, basic copywriting, a blog or news section, speed optimisation and Google Analytics 4. Includes two revision rounds, a training session and 30 days of post-launch support.

Advanced

For businesses that need more room and more features. Up to 15 pages with bespoke and additional layouts, expanded copywriting, enhanced enquiry forms, one compatible booking integration, a portfolio or case study section, enhanced on-page SEO and up to three conversion tracking events. Includes three revision rounds, extended training and 60 days of post-launch support.

Domain, hosting and paid third-party subscriptions are charged separately. Full ecommerce sites and custom functionality are quoted individually.

What makes a good small business website?

Whoever builds your site, use this checklist to judge it:

• It loads quickly on a phone, even on a weak signal.
• Your phone number, address and opening hours are easy to find from every page.
• There is one clear action on each page, such as call, book, order or visit.
• Page titles and descriptions match what local customers actually search for.
• Photos are real and optimised, so they look good without slowing the page.
• You can update simple things yourself, such as menus, prices and opening hours.
• Analytics are set up, so you can see where visitors come from and what they do.

Websites for London restaurants and cafes

A restaurant website needs to answer three questions fast: what is on the menu, when are you open and how do I book or order? We design sites that put those answers up front, with a menu page that is easy to update, a clear map and directions, and a booking link or integration on the Advanced package. Need a till as well? Our restaurant EPOS means one supplier for both.

Websites for London shops and salons

For retailers, a website builds trust and helps customers check stock, opening hours and directions before they visit. Salons need clear service lists, prices and a simple way to book. If you want to sell online, our EPOS integrates with Shopify, WooCommerce and Magento, so an ecommerce site on one of those platforms can share stock with your retail EPOS system. Ecommerce builds are quoted separately based on your product range.

How the process works

1. Choose your package online, or call us to talk it through.
2. Send us your content, or let us write it on packages that include copywriting.
3. We design and build your site, then share it with you for review.
4. You request changes within your revision rounds.
5. We launch, hand over and train you, and stay on hand for post-launch technical support.

Why choose EPOS Direct for your website?

• One supplier for your till, website and marketing. Fewer suppliers to chase and one team that understands your business.
• Clear, fixed packages with no surprises about what is included.
• Pay outright or spread the cost over 12 months.
• A free website audit if you already have a site and want to know what is holding it back.
• Based near London, with an office in Loughton.

Grow once you are live

A new website is the starting point. To bring in more visitors, our SEO and digital marketing services in London cover Google Business Profile optimisation, social media, paid ads and on-page SEO. For your in-store setup, see our EPOS systems for London businesses.

Frequently asked questions