Why your restaurant should source food locally?
Do you purchase your supplies locally? As a restaurateur, it is crucial to understand the importance of buying your supplies from local suppliers and farms. Here are a few of the benefits of purchasing your supplies locally. Keep it fresh The taste of your meals will be crucial to the success of your restaurant. If you buy your supplies locally, you will have the opportunity to increase the quality of your meals. This is because when you purchase from commercial suppliers, the supplies will travel a long distance so they will be contaminated with chemicals so that they keep their colour and shape. However, the chemicals will affect the taste of the fruit and vegetables which will lead to the quality of your meals lowering.This is why it is crucial that you buy from a local supplier as the produce will not be contaminated with chemicals as it will not need to travel as far. This means that your produce will be completely natural which will have a positive impact on the taste. This shows that buying locally will enable you to improve the taste of your meals which will satisfy your customer’s needs. Customers will prefer natural produce over genetically modified produce. Support the local community As a restaurateur, it is vital that you consider the local community when you are running your restaurant. When you purchase from a local supplier, the money will be staying in the local community which will lead to the local community having a higher income. This can help your restaurant as the local people will have more money which could encourage them to visit your restaurant and have a meal. This will lead to your restaurant becoming busier which will enable your sales to grow. If you decided to buy from local suppliers, it will enable you to develop relationships with them which will give you the opportunity to cut your costs by purchasing your supplies for cheaper. As a restaurateur, it is crucial to understand that customers will prefer to eat locally sourced foods. This means that if you buy locally, you will have the opportunity to lure in more customers which will increase your sales. Stand out from the Competition Many restaurants will use commercial suppliers to purchase their produce. This gives your restaurant the opportunity to stand out by using locally sourced food. This will lead to customers choosing your restaurant over your competitors because they will want to eat meals which are fresh and produced locally. This shows that buying locally can help you lure in customers which will increase your sales. Many customers will become loyal to your restaurant and will regularly visit because they know that they will be eating meals made with local produce which will significantly increase the quality of your meals. This shows that using local suppliers can help you increase your competitiveness and will enable you to compete against your more established competitors. Protecting the Environment During the years, Restaurants have majorly contributed to global warming and the destruction of the Ozone layer. This is why it is crucial that you help the environment and reduce your carbon footprint. If you use a local supplier, you will significantly reduce your carbon footprint because the produce will not be travelling as far which will reduce the amount of air pollution which is made by the delivery vehicles. Local farmers will have a smaller area of land which means that they will not need to use as much pesticide and other chemicals as commercial farmers. This will reduce the number of chemical fumes which will enter the atmosphere. As a restaurateur, it is crucial to understand that protecting the environment is an opportunity for you to boost the sales of your restaurant. This is because protecting the environment will promote you as an ethical restaurant which can be used as a unique selling point. This will cause customers to choose your restaurant over your competitors as they will know that you care about the environment. This will enable you to differentiate from your more established competitors which will give you the ability to boost your sales. Helping the environment will help you succeed. Not as expensive as you think When you are buying from local suppliers, you will not have access to the huge discounts that commercial suppliers can offer. However, the quality of local produce will be significantly higher than commercial produce. As a restaurateur, it is important to remember that customers will want to eat high quality meals. This means that if you use local produce, you will be able to produce higher quality meals which will lead to more customers wanting to eat at your restaurant. This will lead to your restaurant becoming busier which will lead to your sales rising. This shows that even though you are paying more for your supplies, you will be generating a higher profit margin due to the high traffic of customers at your restaurant. This shows that buying local produce will enable you to generate a significant amount of profit. Keep your food local!